How to Choose a Podcast Production Company: Complete Guide

A podcast production company can carry everything from concept to distribution, or just the slice you would rather hand off. The challenge is that production companies package their services in different ways. Some focus on editing and publishing, while others provide producers, video support, strategy, and ongoing show management. Knowing what you need before you … Read more

Podcast Metrics That Reveal If Your Show Is Growing

Most podcasters have more data available to them today than they know what to do with. The challenge is rarely access. It is knowing which podcast metrics signal real growth and in what order to read them. This guide focuses on the podcast metrics that explain why certain episodes pull in new listeners while others … Read more

How to Make Money Podcasting Without Relying on Sponsors

Sponsors are the most talked-about path in podcast monetization, and also the most limiting for any creator who hasn’t crossed a meaningful download threshold. Many podcast sponsorship deals tie income to CPM (cost per mille), which means revenue scales with audience size, not audience depth. Understanding how to make money podcasting beyond sponsorships gives creators … Read more