Today's buyer is more informed and more skeptical when it comes to buying. In this podcast, we'll discuss 'Finding the Why in How Clients Buy' by using the latest studies in consumer behavior and neuromarketing to sell more effectively! more

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like Robert Cialdini, Dan Pink, Guy Kawasaki, Jonah Berger, Chris Brogan, Maria Konnikova, and many more. Learn more and join the conversation at RogerDooley.com more

Als Markenexperte berichtet Ralph Ohnemus im BrainCandy über aktuelle News im Bereich menschlichen Verhaltens und wie sich das auf die Beziehung zwischen Menschen und Marken auswirkt. Alles wissenschaftlich fundiert und vorgetragen mit einer Prise Humor. more

We help people change the world by changing their lives as they become powerful and coaches and consultants. Go to http://www.HowToSellCoaching.com more

Consumers are weird. They don't do what they say they will do and don't act how we think they 'should.' Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers. more

Ever noticed how the smallest changes can have the biggest impact? On Nudge, you'll learn simple evidence-backed tips to help you kick bad habits, get a raise, and grow a business. Every bite-sized 20-minute show comes packed with practical advice from admired entrepreneurs and behavioural scientists. Nudge is fast-paced but still insightful with real-world examples that you can apply - this is not your average business podcast. more

We believe you should laugh and learn! 'The Intuitive Customer' podcast achieves this. Hosted by Colin Shaw, recognized as one of the top 150 business influencers by LinkedIn, where he has over 283,000 followers, and Prof. Ryan Hamilton, Emory University, discusses how you can improve your Customer Experience and gain growth. This review sums up: 'The dynamic between the two hosts makes this podcast. Each brings a unique take on the topic and their own perspective and plays off each other sense of humor. I come away after each episode with a feeling of joy and feeling a bit smarter'. Visit www.BeyondPhilosophy.com more

The Consumer Behavior Lab is dedicated to teaching marketersacross the United States how behavioral science principles can beapplied to help their brands. By decoding the underlying motivationsof how consumers make decisions, the CBL seeks to make a betterindustry - where both brands and agencies put proven sciencebehind their decision making. more

This podcast is dedicated to help you better understand the biology, psychology and physiology of human decision making in order to help you become a more impactful communicator and a driving force for change. Support this podcast: https://podcasters.spotify.com/pod/show/driving-change-podcast/support more

Learn what makes buyers tick. In the Choice Hacking podcast, host Jen Clinehens dives into the psychology and behavioral science behind the world's greatest business successes (and a few of the biggest failures, too) to help you grow your own business. more